At the Streaming Media West show, [taking place November 16-19 in Huntington Beach, CA] you can learn about “Making Money With Video In An Unbundled World”. The rapid expansion of OTT offerings to the market is creating an abundance of choice for consumers, confusion, content overload and shrinking wallets. This session will help M&E companies and operators understand the software tools needed to build audience awareness and create known users for sustainable economic models. It will explore the kinds of systems that companies need to not only get video to play across all devices, but also to build a sizable user base and progressively move users smartly from freemium to advertising, pay-per-view and subscription business models. Confirmed speakers include:
- Moderator: Daniel Webster, Managing Director, Kaltura Strategic Solutions
- Sharmila Aroskar, VP, Business Development, TEN
- Richard Maraschi, Global Solutions Leader, Big Data & Analytics, IBM
- Linda Abrams, CRO, 24i
- Jeremy Gerstman, VP, Operations, Jukin Media
Register online using the code 15DR200 for a “Discovery Pass” and get free access to the keynotes, exhibit hall, discovery track sessions, and receptions at #smwest, or $200 off a full conference pass.