Send In Your Questions For George Kliavkoff, Chief Digital Officer of NBC Universal

Next week at Streaming Media East, I'll be interviewing George Kliavkoff, Chief Digital Officer of NBC Universal for the keynote spot on Tuesday, May 20th, starting at 9am. While I have a whole list of question of my own and will be opening up much of the keynote for questions from the audience, I'd also like to find out what topics you want to hear George discuss.

George has nicely agreed to answer as many questions as possible from those submitted and cover as many topics that we have time for during his hour-long interview session. Now is your chance to get your questions in so they can be included. Even if you can't make it to the show, add your question to the  comments section. We'll be recording and archiving the keynote and ever other conference session in video and will make it free for viewing after the event.

While George has done a lot of interviews with the media, spoken at events and has talked about a lot of facets of NBC Universal's business, there is so much more to cover. Please send in all questions via the comments section. 

Evaluating and Choosing The Right Methods Of Video Delivery

At the Streaming Media East show on Wednesday May 21st, we have a session entitled "Evaluating and Choosing The Right Methods Of Video Delivery". With all the various means of distribution and protocols available for video today-CDN, P2P, streaming, progressive download-there is still no single solution that will meet all customers' needs perfectly across all platforms and devices.

Learn the various methodologies for content distribution, as well as the pros and cons of each type. Speakers will also discuss which methodologies apply best to which platforms and geographic locations based on type of content, length and format of video, and target audiences. Panelists will also provide you with guidelines and formulas for determining the best single and/or hybrid solution for your online video distribution needs.

Confirmed speakers include:

• Moderator: Bill McCandless, Executive Editor, Multimedia, TheStreet.com
• Dave Witzig, Sr. Director, Interactive Video Commerce, ShopNBC
• Cynthia Francis, CEO, Reality Digital
• Glenn Goldstein, VP, Special Projects, MTV Networks
• Rose Karpel, Director, Video Products, Reuters

Have a topic or question for any of the speakers you want to see addressed? Submit it in the comments section and we'll add it to the Q&A portion of the session.

Registration is still open and you can see all the various pricing packages, including a one-day ticket on our website. Six years since we took over the StreamingMedia.com business and we've still managed to keep the conference very affordable for everyone to attend. A full two-day conference ticket is only $895.

Learn How To Broadcast Over Mobile And Wi-Fi Networks

At the Streaming Media East show on Tuesday May 20th, Steve Garlfield will be leading a hands-on demonstration entitled "Live Broadcasting Over Mobile And Wi-Fi Networks".

While big media tests the waters of mobile broadcasting, many web video producers are already out there doing it live from the street, with a cell phone. Others are joining in and experimenting with two-way broadcasts via streaming video over cellphone networks and via Wi-Fi, wherever they are. Viewers can chat while the broadcast is going on and affect and sometimes even direct the content being produced. Come to this session to see Steve Garfield and other pioneers in the live broadcasting space show how its done.

Confirmed presenters include:

• Steve Garfield, Mobile Video Journalist, SteveGarfield.com
• Max Haot, Founder, CEO, Mogulus
• Bhaskar Roy, Co-Founder, Qik.com

Registration is still open and you can see all the various pricing packages, including a one-day ticket on our website. Six years since we took over the StreamingMedia.com business and we've still managed to keep the conference very affordable for everyone to attend. A full two-day conference ticket is only $895.

How Old Media Is Embracing Online Video and New Media

At the Streaming Media East show on Tuesday May 20th, the National Academy of Media Arts & Sciences will be leading a panel session entitled "How Old Media Is Embracing Online Video and New Media".

This session will discuss how converging media technologies are redefining traditional distribution methods; how interactive and on-demand services are changing, and how entertainment and news video is being consumed. Come hear from some of the leading publishers, broadcasters, and advertisers about the impact that video and new media is having upon their business models.

Confirmed speakers include:

• Moderator: Peter Price, President and CEO, National Academy of Television Arts & Sciences
• Jordan Hoffner, Head of Premium Content Partnerships, YouTube
• Isaac Josephson, Director, Product Management, ABC News Digital Media
• Vivian Schiller, SVP, GM, NYTimes.com
• Richard Glosser, Executive Director of Emerging Media, CondeNet

Have a topic or question for any of the speakers you want to see addressed? Submit it in the comments section and we'll add it to the Q&A portion of the session.

Registration is still open and you can see all the various pricing packages, including a one-day ticket on our website. Six years since we took over the StreamingMedia.com business and we've still managed to keep the conference very affordable for everyone to attend. A full two-day conference ticket is only $895.

Oprah's Second Webcast Does 200,000 Simultaneous Viewers

This past Monday, Oprah webcast her second class online and peaked at 200,000 simultaneous viewers. While that was down from the 500,000 simultaneous viewers she had for her first class, it's to be expected and is not any indication of failure.

Having done a lot of series of webcasts myself over the years, the first webcast typically gets more traffic, more promotion and has more excitement around it since it is the first one. And with eight more classes to go, Oprah still has a lot more viewers she will be picking up along the way.

One of the interesting metrics of the webcast is that the average user stayed on for almost the full 90 minutes. Most webcasts don't have an average viewing time that long and you see a lot of people dropping in and out of the webcast along the way. Considering the nature of the content Oprah is talking about, I think you have to be pretty into it to begin with, so it didn't surprise me that the average viewing time was so long.

Some in the industry have criticized Oprah for not making it a pay-per-view event or for doing more advertising during the webcast. They are almost seeing it as being a failure since Oprah didn't monetize it the way they think she should have and some even went on to say how she didn't leverage the traffic properly. I think they are all missing the point.

For starters, Oprah did have three sponsors for the event; Chevy, Post-It and Skype. I saw commercials run just before the webcast started for Chevy and Post-It and those ads are still running where you to go to watch the archives. But the biggest point I think people are missing is that Oprah does not need to make it a pay-per-view event. Not every piece of video on the web needs to be monetized or charged for. As an industry, we need to stop being in the mindset that if we don't somehow charge for every piece of content or show enough ads with the content that it is a failure. Many companies use webcasting and on-demand video all the time as marketing and promotional platforms and are quite happy with the results.

These webcasts give Oprah a way to reach an audience outside of the one hour a day she is on TV. In many cases, she is reaching a different audience in parts of the world who can't get her show on TV. It enables Oprah to further expand her reach, get more awareness and increase her brand. She's taken her content and made it available on demand and portable via iTunes. She is using many different platforms to reach the widest possible audience on many devices. She's doing what any smart content owner would do who already has a huge audience they can tap into and easily grow.

I expect once all of her webcasts are over you are going to see her talk about just how well this platform worked for her, how many total views she got from the content and she will make a commitment to do more events on a regular basis. I think Oprah will very quickly become one of the biggest advocates of webcasting on the Internet and will become a regular webcaster.

Entriq Acquires Dayport, Rumored To Be Around $45 Million

Entriq, a provider of digital rights management based solutions announced today that it has acquired video workflow company DayPort. While terms of the deal were not disclosed, various sources say Entriq valued DayPort at around $45 million, which seems about right.

This is one of those deals where the synergy between the two companies seems dead on. Entriq provides content owners with the ability to add digital rights management and commerce solutions for video and DayPort provides much of the content workflow including transcoding, publishing and syndication. By combining both company's platforms, Entriq says they will enable customers to "publish, approve, control, syndicate, monetize and analyze their digital media business reaching mobile, broadband, streaming, podcasting and IPTV environments."

More deals like this should be coming in the industry. Right now, there are a lot of small players in the space, in many product verticals, who would benefit from combing products and services and operations to better compete in the market.

Oprah Webcast Draws 500,000 Simultaneous Viewers

Last night, Oprah did a special 90 minute webcast live on the Oprah.com website and just released details on the traffic numbers. They had more than 500,000 simultaneous users viewing the stream and peaked at 242Gbps of traffic. The stream was encoded into the Move Networks platform and viewers could have gotten a stream at 150Kbps or as high as 750Kbps all depending on their connection.

The announcement on the Oprah site today which is on behalf of Harpo, Move Networks and Limelight Networks also says that, "Unfortunately, some of our users experienced delays in viewing the webcast." That comes as no surprise there considering the number of people trying to view the webcast, let alone at a high bitrate. But I give the Oprah site credit for setting expectations before the webcast started.

When you went to the site last night, the webcast page said something to the effect that the webcast would have a huge demand and that potentially some people just would not be able to log on to see it. They made that very clear and also said where and when the archives would be made available.

Half a million simultaneous streams at a high bitrate easily puts this at the top of the list when it comes to large webcast numbers. Is it larger than the MSN webcast last year of LiveEarth? No one knows as MSN only said their event had the "Most Simultaneous Viewers of Any Online Concert Ever" but didn't say what that number was.

In all, it really does not matter which was the biggest. The big take away from this webcast is that it shows proof that the Internet is not built to handle TV like distribution and those who think that live TV shows will be broadcast on the Internet with millions and millions of people watching, it's just not going to happen.

Oprah will be doing more of these webcasts over the coming weeks and it will be interesting to compare all the numbers.

MSNBC.com Won't Say Why Their Debate Webcast Failed

Last Tuesday, MSNBC.com webcast the Clinton and Obama debate and suffered some major technical problems. Lots of users all over the country had problems like I did with the video constantly buffering making it impossible to watch the MSNBC webcast at all. Fortunately, other news sites had no problems with their webcast feed and with a little help from other frustrated viewers, the links that did work quickly got passed around.

For days I have been asking MSNBC what went wrong but they wouldn't say. A few days after the event,  MSNBC.com e-mailed me an official statement they posted on their website stating:

"On Tuesday, Feb. 26, msnbc.com's live simulcast of the Democratic debate on MSNBC was hindered by technical difficulties. Many users experienced buffering and stuttering as they attempted to watch the debate. Msnbc.com has years of success at streaming high volumes of live video, and we apologize for letting some of you down on Tuesday."

For me, simply saying they had "technical difficulties" is not sufficient. Webcasting has been around over twelve years now, and for something as important at a debate like this one, which could only be viewed on one TV station, MSNBC, with many like myself don't get if they have FiOS TV, not having a successful webcast is unacceptable. It's was only a week before the MSNBC.com webcast that CNN webcast a debate with no technical issues at all. I didn't see a single complaint by any users on the web about the CNN webcast.

While MSNBC.com states it has "years of success at streaming high volumes of live video...." I think many like me would disagree. Once again, MSNBC.com had no difficulty in delivering me a video add before the webcast stream that didn't work. This vicious cycle has been going on for some time with MSNBC.com and many like me have been complaining about it for quite a while.

It was nine year's ago that the infamous Victoria Secret webcast failure took place. This time around the topic of the MSNBC.com webcast had some real importance, broadband adoption wasn't a problem and the video streaming platforms weren't new. Yet nine year's later, we're still talking about a large event having a high failure rate. Is the Internet really ready for large scale TV like webcasts? It may be, but clearly MSNBC.com isn't.

Webinar: Online Video 2.0, Best Practices You Can Use Today

StreamingMedia.com is hosting a free live webinar today at 11amPST/2pm EST on the subject of "Setting the Bar for Online Video 2.0: Best Practices You Can Use Today". Sponsored by PermissionTV, join online video experts as they discuss the top trends in online video and review real-world examples of how companies are setting the bar for the next phase – Video 2.0. Whether a brand marketer, an advertising agency or a media company, this Webcast will arm you with the information you need to execute your own Video 2.0 strategy.

The webinar is free and you can sign up online.

Free Product Giveaway: Microsoft Expression Studio

Thanks to the generous folks over at Microsoft, they have provided me with nine copies of Expression Studio that I can give away on the blog. The Expression Studio bundle includes Expression Web, Expression Blend, Expression Media and Expression Design and retails for $599. Expression Studio also includes a license for Expression Encoder and anyone can currently download a 180 day trail of the encoder here.

Three have already been given away in a drawing last month and I'll be giving the last six away in the next two weeks. I would like to give them away to those who will really use them as part of their daily job. To qualify to win a copy you must leave one comment in this post with a suggestion for Microsoft on how they can improve any aspect of Expression, Silverlight or Windows Media. Have you seen a feature you'd like included? Is there something missing that you think should be in the next version? Leave a comment with a working e-mail address. I will pick three users a week from today using a random number picker website and ship them out to the winners at no cost. Anyone is welcome to enter, but only your first comment will be counted.

If any company is interested in getting exposure for their video related product on my blog and is willing to give away the product, contact me. I will post pictures of the product, link to the company website and potentially write a product review or link to other reviews on the web. It's great exposure for your product.

MSNBC Debate Webcast Constantly Buffering, Poor Audio

I've been trying to watch the Clinton and Obama debate live on MSNBC.com and for the 10 minutes since it started, I can't get more than 2-3 seconds of clear video without the screen freezing and delivering me a "buffering" message in the video window. The audio is very distorted as well with high-pitch feedback type noises. What a terrible experience. Anyone able to watch the stream without any problems?

Update: Within a few minutes of me making this post ten others have already left comments below experiencing the same problems. Not good, especially for those of us who have FiOS TV, which does not carry MSNBC.

Update 2: One of the folks who commented below gave a new link from another website where the video works. Now that's the power of the web.

Update 3: I put in calls to Limelight and Akamai's support numbers and both folks I spoke to in the network operations centers didn't think their company was delivering the stream. I won't know for sure until Wednesday where/who the problem is with.

Update 4: Limelight Networks has officially confirmed that they are not delivering the webcast.

Update 5: Akamai has officially stated to me that they were not involved in the webcast. I have a request into MSNBC, should hear back shortly.

Free Product Giveaway: Microsoft Expression Studio

Thanks to the generous folks over at Microsoft, they have provided me with nine copies of Expression Studio that I can give away on the blog. The Expression Studio bundle includes Expression Web, Expression Blend, Expression Media and Expression Design and retails for $599. Expression Studio also includes a license for Expression Encoder and anyone can currently download a 180 day trail of the encoder here.

This drawing is now over. Dustin Reyes, Brett Stime and Jeff Parr won the drawing.

I will be giving these away in batches of three at a time and would like to give them away to those who will really use them as part of their daily job. To qualify to win a copy you must leave one comment in this post with a suggestion for Microsoft on how they can improve any aspect of Expression, Silverlight or Windows Media. Have you seen a feature you'd like included? Is there something missing that you think should be in the next version? Leave a comment with a working e-mail address. I will pick three users a week from today using a random number picker website and ship them out to the winners at no cost.

If any company is interested in getting exposure for their video related product on my blog and is willing to give away the product, contact me. I will post pictures of the product, link to the company website and potentially write a product review or link to other reviews on the web. It's great exposure on a blog that does over 300,000 page views a month.

Broadcast TVs Demise More Fiction Than Fact

Considering I am in the online video industry, some may say I am crazy for not wanting to follow the bandwagon that wants to shout from the top of their lungs that TV is all but dead. Yes, I get the impact online video is having on traditional broadcasters on many fronts, but when folks like the NY Times publish articles proclaiming that "TV is becoming obsolete", then the industry is setting everyone's expectations incorrectly. TV is anything but obsolete.

Online video is having a huge impact on the way content is created, marketed and consumed, but distributing video online is not replacing traditional broadcast programming. I know some are under the impression that one day your computer will become your TV, but that's not going to happen and we all know the Internet can't even support those kind of numbers when it comes to viewers all watching a show at the same time. For all the talk of the writers strike and some of the data that has been put out saying that more people have gone online for videos, that does not change the fact that most of the content on TV is not available on the Internet.

I have over 60 season passes in TiVo. Going through all of them yesterday, more than 90% of the shows I watch are not available online anywhere. And the ones that are, like content from CBS and NBC, do not show up right after they are broadcast and typically take days if not longer to appear on the web. And in the case of something like 60 Minutes, one story alone is chopped up into 10 different video segments on their website and encoded at a pretty low bitrate. And sports, well forget that. No NFL games are available on-demand the next day online and while the MLB games are, it requires a subscription.

The demise of the TV is overrated and many in the industry keep saying the same thing as if they have to say it just to be cool. I keep hearing people in our space says things like "I don't even need a TV anymore, I'll just watch all my video online". Or, "there was nothing on TV last night so I went online to watch video". Nothing on TV? I don't know about you but I have hundreds of channels and can always find something to watch. I don't have hundreds of channels on the web of professionally produced content. It reminds me of the time when people in the industry had to use the word "convergence" or "broadband" in every single sentence they used as they were convinced that others would think that since they used those words they must "get it".

No one is throwing out their TV. And those who don't watch TV, probably never really did to begin with, as opposed to people who want to use them as an example and say that online video is the reason. The TV is not going anywhere and way too often in our society people want to talk about one thing replacing another, instead of being a compliment to it. The TV did not replace the radio. Internet video is not going to replace the TV. P2P delivery is not going to replace all CDN delivery. These things are all complements to one another. We should see the TV for what it is, just another way to get different kinds of content for various viewing experiences.

Who Wants To Moderate A Session About Lifecasting: Kyte.tv, Justin.tv, Zannel and Seesmic?

I'm looking for an individual who covers the lifecasting segment of the industry and has been keeping a close eye on companies like Kyte.tv, Justin.tv, Zannel and Seesmic. I plan to have a session about this topic at the next Streaming Media East show in May in NYC and am looking for a moderator who wants to organize and lead this session.

The ideal candidate would be someone who is writing about these companies in the market, has a blog of their own, or has experience in what is required as a moderator to produce a quality session. If you're interested, please send me an e-mail along with a brief description of why this is a fit for you.

NBC Direct To Use P2P Video Delivery From Pando Networks

In September, NBC announced that come this fall they would launch a new service, named NBC Direct, that would enable viewers to watch some of NBC's top TV shows as ad-supported downloads. While NBC plans to use many platforms to make their content available including iTunes, the move by NBC is essentially driven by the desire to cut out the middle man and deal directly with the viewer.

While most details surrounding the service have not yet been disclosed, three companies have been working together to build the NBC Direct service. ExtendMedia is doing the interface, YuMe is providing the advertising platform and Pando Networks has been chosen as the P2P technology of choice. When contacted last night, executives at Pando Networks would not comment for me on their involvement, but others I have spoken to have confirmed that after a long evaluation of various P2P networks by NBC, Pando has won the business.

When NBC Direct launches out of Beta, this will be the first major TV network in the U.S. to adopt P2P and make it such a crucial part of their distribution strategy. I know some will say Joost is already doing this and the BBC has been doing it for awhile but they don't count in my eyes, for obvious reasons. The NBC Direct service will bring a lot of exposure to P2P and will help to legitimize P2P as a solution for some, not all, kinds of video delivery. NBC won't be using P2P exclusively and as anyone who truly understands the value of P2P will tell you, it's not a replacement for other distribution platforms but rather a compliment or enhancement.

For Pando Network's it's a big win and should lead to other major broadcasters and content companies giving them and other P2P platforms a legitimate shot at solving their video distribution needs. 2008 is shaping up to be the "perfect storm" for the video delivery segment of this industry.

Two weeks ago, I interviewed Yaron Samid, the Co-Founder and CMO of Pando Networks from the Streaming Media West show and discussed the current hurdles in the P2P industry and what role Pando Networks is looking to play in the market. (apologies on my audio levels as I was battling a cold)

Forbes.com: NBC, CBS, ABC and FOX's Internet TV Strategy

Forbes.com has a good article from last week about TV on the Internet and what NBC Universal, CBS, ABC and Fox are doing with online video. It contains Q&A interviews with Fox Digital Media President Dan Fawcett, ABC Digital Chief Albert Cheng, CBS Interactive's Quincy Smith and NBC Chief Digital Officer George Kliavkoff.

TiVo Survives For One Reason: Customer Service

Last week my three and a half year TiVo box started showing signs of dying. Programs would not record and playback properly, video was constantly freezing and it was starting to affect the live TV signal as well.

I put in a call to TiVo this morning expecting to have to pay to get a new DVR since mine was over three years old and I was not under a contract, which apparently means the DVR is not under warranty. After telling me I had to pay $179 to get a new unit, I figured I should probably cancel my TiVo service since I will be switching from Cablevision to FiOS TV in the next few weeks anyway and would want a Verizon DVR. After harassing my local town board, calling each week for the past three months, I've learned that they have come to terms with Verizon for a TV license in my town and should be offering the TV service later this month. (I've had FiOS Internet service for almost two years now and love it.)

After telling TiVo it would be best to just cancel my service, I was transferred to someone who didn't try and sell me anything, flat out said they didn't want to lose my business and would just send me a new DVR at no cost. They didn't give me the run around, spoke English, was friendly and understood the situation and was honest and upfront. The sad part about this for TiVo is that while I didn't cancel my service, they can only get another month or so of my business as once FiOS TV is available, I can't come up with one strength TiVo has over the Verizon TV DVR. The Verizon DVR can record in HD, can record two shows at once, can playback recorded shows in multiple rooms at once with only one DVR and can record up to 85 hours of standard definition. Even the new TiVo box they are sending me can't do HD, can't record two shows, can't playback video in more than one room and only records up to 40 hours.

The only thing that TiVo has over Verizon that I can think of is the TiVo VideoToGo feature which while cool, I've never used once. I've always liked TiVo for their customer service and how easy their product is to use. And to date, it's their customer service that keeps me as a customer. But I'm afraid that pretty soon, that won't be able to keep me much longer. I wish Verizon would have licensed the TiVo software for their DVRs, but they ended up building all of that on their own. Just don't see how TiVo can survive in the long run, even though I wish they would.

The Five Biggest Technical Issues Hurting The Growth Of Online Video Advertising

For many years, the online video industry has always had some who like to point to limitations on the technology as being the excuse and reason why the industry is not grow as fast as some may like. For years it was people complaining that video quality is not good enough, that it's  too hard to deliver and too difficult to scale. Today, those arguments are no longer valid. The technology is here today to have great quality video, to deliver it with performance and to reach as big of an audience as today's business models support.

But when it comes to online video advertising, there is a valid argument that the technology today does not have the functionality that is needed for us to see video advertising growth on a faster scale. Will we get there? Yes. But it's taking longer than it should due to these ten technical and industry issues:

• There is no set standard for the length of an ad based on the length of the content. We all get ads at 10, 15 and 30 seconds in length for both long and short form content, with each content site doing it differently. And in some cases, like I outlined with Yahoo!, some sites deliver different ad lengths in the same piece of content. What a bad user experience. How can we expect viewers to get use to watching ads when the experience is different on each site?

• Many times, ads are delivered at a lower quality and smaller window size than the content itself. This is a trend I am seeing more and more of lately. I click to watch a video that is encoded at 300 or 500Kbps but the ad I get before it is only encoded at 100kbps and the ad only fills up a fraction of the video window. What a poor experience. For instance you are given a 320x240 window but then the ad shows up as 240x180. The only reasoning behind this that I can think of is that it's cheaper to deliver the ads this way since they are at a lower bitrate and/or the agency encoded all of it's ads at only one bitrate. It looks like crap.

• There is still very little being done in the way of targeted ads. Due to many technical issues, ads are still being churned out and delivered to web users with almost no insight into what the user wants to see or more importantly what the user should see based on their location. I always use the example of how I see Crispy Creme donut ads yet the closest Crispy Creme to where I live is 43.3 miles away in Milford CT. I know some ad platforms are doing more and more with targeting, but still not enough. This needs to be figured out faster. If you can't deliver ads based on a persons interests, geographic location or even gender, then the majority of these video ads are completely being wasted. It's no wonder the pre-roll ad format is dying.

• Reporting metrics. Where are they? It seems that every ad network I talk to all measures and records user metrics for ads very differently. What is the problem here? Not being able to give advertisers back the reporting they want, thereby enabling them to try and come up with their own metrics to judge if their campaign was a success or not is like shooting the industry in the foot. No service, product or offering is worth anything if you can't give the person who is paying for it the data they need to analyze if they should keep paying for it. The ad vendors make this WAY too difficult. For instance, if you look at the top six to eight vendors websites who provide these services, why can't you download a product sheet from their website that shows exactly what type of reporting is offered? Why are they hiding this info and keeping it mysterious?

• CPM rates. Ok so this one is not a technical issue but it is one of the biggest problems in the industry. Why is it that no one is willing to say what they get per CPM for online video ads? I ask content owners all the time, I ask the portals, I ask the major networks and to date, I don't know of a single specific example I could tell someone of what the rate is. I could not point you to one major content owner and say I know what price they are getting for CPMs rates and no one shares this info. Yes, everyone says it's between $10 and $60 and that's completely useless. All of the major studios keep telling us how well they are doing online with their content and how well the advertisers love to sponsor it and how much growth they are seeing yet, none of them will give any numbers, to anything. Short-sided thinking folks. You know how many content owners actually have good content worth syndication or licensing but don't as they have no idea what type of rates they can get? There is such a lack of information in the market for CPM rates and no one is doing any educating of the market. It's a losing proposition for everyone when this information is hidden away as if it's some sort of patented trade secret. They always have excuses like the one where the major broadcasters say advertisers are buying ads across many different platforms and they can't break out the P&L from just one platform like the web. What crap.

I'm certainly not the first person to point out some of the technical problems the online video advertising industry is facing and I won't be the last. We all see the potential that online video advertising holds and see the many ways that content owners and portals are embracing all forms of online video ads for pre-roll, post-roll, in page, in stream etc.

Part of the problem is the industry itself but a good deal of the problem lies with the technology of the entire ecosystem for video ad creating, selling, fulfillment, delivery and tracking. I'm as big a fan as anyone when it comes to ways that content can be monetized, but the industry as a whole needs to do a lot better job of working together to create as much in the way of standards as they can.

News Corp. & NBC Announce New Company Name: Will Keynote Streaming Media West Show

This morning, News Corp. and NBC Universal announced that their new online video portal, most recently referred to as NewCo, will now be officially named Hulu. The release says that starting today, users can sign up at the Hulu website to be included in an invite list for the private beta which will start in October.

Kevin McGurn, VP, National Sales Leader for Hulu will be one of our keynote presenters at the Streaming Media West show in November in San Jose. Keynote presentations are available for free to all registered attendees and online registration is now open.

List Of RSS Feeds For Online Video News and Blog Sites

I get asked all the time what sites and blogs I read daily, so with that in mind, below is a list of all the RSS feeds in my Google Reader. This is by no means a complete list and while there are other sites out there, this list is tailored for my specific business and technology interests. 

Many of the large news sites are not listed here as they don't focus on topics pertaining to online video and when they do, my Google News Alerts picks those articles up for me. I also tend to not to list blogs where someone only posts once a month or where they are also posting their vacation photos, news about their favorite sports team, and lots of other things not pertaining to online video.

If there are ones missing from this list that I should know about, please add them in the comments section. Below are the feeds for each site but you will notice that in some cases, I am taking specific subject based feeds and not feeds for all the content on the site. (You can also Download a copy of all my RSS feeds exported from Google Reader into an OPML file.)

It would be great if other bloggers out there published their list as well as many time, the blog rolls on sites don't contain all the sites one reads. I ask a lot of others in the industry what they read and too many times, bloggers in particular don't want to say, as if they want to keep their list a secret so they are the only ones who have the news. Think bigger picture guys, help the industry move forward and help to educate as many as possible.

- Beet.TV
http://feeds.feedburner.com/BeetTV

- Bits
http://bits.blogs.nytimes.com/rss2.xml

- Blog Maverick
http://www.blogmaverick.com/rss.xml

- Business 2.0 Disruptors (video subject)
http://rss.cnn.com/rss/disruptors

- CinemaTech
http://feeds.feedburner.com/cinematech

- Contentinople
feed://www.contentinople.com/rss_simple.asp

- CrunchNotes
http://feeds.feedburner.com/crunchnotes

- Data Center Knowledge
http://feeds.feedburner.com/DataCenterKnowledge

- David Eckoff
http://www.davideckoff.com/atom.xml

- Digital Media Bulletin
http://feeds.feedburner.com/DigitalMediaBulletin

- Digital Media Wire - Video
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- Internet Content/Community - Seeking Alpha
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BBC's Internet TV Service Provides Little In The Way Of A TV Experience

The BBC announced today their new free Internet TV service today and are heralding the arrival of their "on-demand" iPlayer as "important as the first color broadcasts in the 1960s." They have got to be kidding.

For starters, the service is only available to users running Windows XP, contains programming from only 65% of the total content on TV and is only available to users living in Britain. The BBC says that it's a priority for them to support other operating systems at some time, including Mac, Linux and Vista, but don't give a time frame as to when. You can't save the content to your computer and can't burn copies of the shows and you can only watch the content for a total of seven days. You can stream content on-demand, you can only download it. The iPlayer, which the BBC has been working on since 2003 and was originally called the iMP (Integrated Media Player) is still in beta mode and to date, I have not seen the BBC talk about what kind of market penetration they think they can get with their player when they do a full launch.

The content won't be HD quality and I can't find any article or info that details what the quality of the video will be. What is the bitrate and resolution? You'd think the BBC would really be focusing on getting this info out there being they are comparing it to a TV experience. But of the 37 news articles in Google News today, not a single one talks to the quality of the BBC service. The BBC is not the first broadcaster to offer this service in Britain. Channel 4’s ‘On Demand’ video download service has been out  for close to a year already.

Also, you can sign up to use the service, but the BBC is limiting the number of people initially who use as so as not to swamp the service and keep it to a controlled beta. I don't think there is anything wrong with  doing it that way, but then why promote it and talk about it so heavily when a large percentage of the people who sign up you will be turning away? Sets bad customer expectations.

The BBC has a long way to go before this becomes a real service and by continuing to talk about how important this is and comparing it to the color TV considering the service is only in beta, has not been tested for scalability, can't support multiple platforms, and can only do downloads, they are setting themselves up for failure in the eyes of customers. You can't promise the world, call it the start of a new revolution for TV and then not deliver an experience that is not even close to the one you say you are going to replace.

Microsoft's Internet TV Strategy

Last100.com has a detailed two-part story that outlines Microsoft's current and future strategy for Internet TV posted by Mack Male who also runs the WindowsMediaBlog.com site. It's a good read that gives insight into Microsoft's history in the space and covers many of the products and platforms that have had over the years including WebTV, UltimateTV, Windows Media Center, Microsoft TV Foundation Edition, MSN TV2, Xbox Live Video Marketplace and Microsoft Mediaroom.

Speaking of Internet TV, I'd be interested to hear readers feedback on whether or not the phrases Internet TV and IPTV are interchangeable in your eyes and mean the same thing?

MSNBC.com Needs To Dump MSN's Lousy Video Platform

I first wrote about this back in March and I am amazed that even since then, MSNBC.com still can't get it's live video streaming to work for anyone with a Firefox or Safari browser. And the worst part, they have no problem delivering you a 15 second ad in the player first, BEFORE they tell you that your browser does not currently support live video. So I have to sit through a video ad only to then be told that I can't see the live stream I clicked on.

MSNBC's video player has said it is in "beta" ever since it launched, which was at least a year ago. And it's still in beta? The technology behind MSNBC.com's video offering is "powered by MSN" which in my eyes is even worse. If MSN can't provide the video functionality MSNBC.com should have, then MSNBC.com should fire MSN and use a platform that actually works. But of course that won't happen.

MSN is completely clueless when it comes to its video offering if they think users are going to stay loyal to MSNBC.com as their news source when every other news site does it better. If MSNBC.com was smart, they would dump MSN video immediately and or fire whoever manages their video offering. But they won't do that as Microsoft wants to push their IE browser on you, except that they don't make IE for the Mac, so Mac users are basically just screwed as well as PC users who don't want to use IE and prefer to use Firefox instead.

Last time I posted about this, some readers wrote in to say:

- "It's not just Mac users. I have a PC as well, and many of MSNBC's videos won't play on it either if I'm using Firefox. If I use IE, then I'm okay."

- "I've also enjoyed using Firefox on my laptop, but i can NEVER get MSNBC video to work with Firefox on my laptop - it is so frustrating!"

- "Come on MSNBC, get your stuff together. If amateur webmasters can make this stuff work, so can you. You just don't want to."

2007 marks the 14th year that streaming media technology was first used on the Internet and it's sites like MSNBC.com that make the technology look like it has barely evolved in that time and gives the entire industry and technology a black eye. As much as MSN says video is an important part of their business, clearly their lack of interest in making their videos work properly says otherwise. It's as simply as being greedy and wanting to push IE on us, including those platforms they don't even make IE for.

Microsoft as a company has been late to the game when it comes to all aspects of the Internet and video is no different. MSN, MSNBC.com, Soapbox etc... are all behind the times when it comes to their video offering. You'd think they would want to prove the opposite by having a quality video offering but they are stuck in the politics and red tape of a company that can't get out of it's own way.

My suggestion to MSN, get out of the video business. You have no concept of what a good user experience is, you can't provide basic functionality that ever other major news outlet has been providing for years and you're insulting users by making them sit through ads when they can't get to the content they want. You can't even provide a basic player check to see if the user has the system requirements that are needed - which companies were doing back in 1998.

Give up MSN. Throw up your hands and move on. You can't win in the video game.

Google And I Agree On One Thing: TV Is Not Dead

It's good to see that I am not the only one who thinks people are crazy when they say that TV is dead. TV is not dead. People kept telling me they don't watch TV anymore and only use their computer for video. What are they watching? Nearly every single show I watch is not available on the Internet today, in any form. TV is the only place I can see it. Yes, other means of distribution are going to affect the TV platform, but people are not abandoning the TV in favor of video online like people make it sound.

And to date, those creating content for the web are not creating the type of content that I personally want to watch. And even if they were, can I get it in HD? No. Can I watch it on a large screen? No. Can I easily watch it on my computer with someone else? No. When I travel and am in a hotel, is there a computer there? No. Can I TiVo it? No. Can the Internet scale like TV? No. The TV and the PC (or Mac in my case) are not the same platforms, showcasing the same content, or providing the same kind of experience.

An article in Business Week recently said, "when the line between the TV and Internet will blur..." and it's a comment you hear all the time. The line will never blur between them. They offer different experiences, on different devices, one via a closed network, one open. Yes, they will have some cross over, but they will never "blur". No one will even confuse their PC for their TV or vise versa.

And it's good to see that Google agrees. Vincent Dureau, head of TV technology for Google in a keynote address at the Internet Television Technology Conference this week said that, "on the surface it looks like TV is dead, but I believe there is actually a bright future for television." EETimes.com has details of the  keynote here. Some of their coverage said: Every minute six hours of video is uploaded to Google's YouTube service. What's more, "every day 95 percent of the YouTube library is watched at least once," Dureau said. That implies there is a broad, but fragmented audience for a wide variety of content. "You need to make the long tail of this content available, and the tail is very long," he said.

But I do disagree with Dureau when he says that the biggest problem right now is that users can't find the content they want to watch on the Internet and it's no surprise he says that search is the way to solve this problem. For me, it's not trying to find the content online that's the problem. The problem is that the content does not exist online. And telling me that there might be other content that is "similar" to the content I am looking for is not an answer.

If I like to watch MacGyver, which I do, then I want to see MacGyver shows online and not something that someone created that may be similar to it. I want to see that specific show. So search is not going to help me there. The Internet is not yet ready for TV as we know it and in my eyes, there is no such thing as "Internet TV" even though it is a phrase widely used in the industry.

OMMA Video Archive With FOX, AOL, Yahoo! and ABC Now Online

Mediapost has now archived the sessions and presentations from the OMMA Video show in NYC. The session I moderated entitled "TV Content Comes Online: Prime Time on the Web" with FOX, AOL, Yahoo! and ABC is now available for viewing.

I asked the panelists some of the questions that readers of my blog wanted to know more about so check out the Q&A portion of the video about 15 minutes in.

You can also read David Kaplan's recap of my session over at PaidContent.org or another overview at Mediapost.com.

Fast Company Article Highlights Comcast's Web Video Strategy

There is a good article from Fast Company this month that profiles Comcast's online video business which has been around for over five years now. It's an interesting read since most cable companies have only recently begun to have online video strategies while the Comcast.net portal was launched in 2001 amidst down times in the industry. The article highlights the correct mentality that Comcast had back then to know how important a role online video would play to cable companies years later.

This summer, Comcast's new video portal FanCast is expected to launch and will contain content from the newly formed NBC and News Corp. joint venture.

Verizon's FiOS Service Pays Off: Adoption Growing, Service Capable Of 50MB Today

A few months ago I did a review of my Verizon FiOS Internet service commenting on just how good their 20MB fiber connection is for $45 a month. Since that post, I have gotten a lot of e-mails from users all over the country asking for more info on FiOS. Many can't yet get FiOS or their service does not yet have the ability to get 20MB (I actually have the ability to get 50MB today if I pay more) but they will before too long. To date, my post about FiOS has been the most widely read post on my blog over any other topic.

Verizon has been getting a lot of play in the media lately and in my eyes, it is well deserved. Last week, Verizon announced they had signed up their 1 millionth FiOS Internet customer and has almost half a million FiOS TV subscribers. I know those numbers sound small in relation to the market, but they are growing very quickly quarter to quarter and right now, their percentages are big. 50% of all their Internet customers are also buying video and they have a 16% market penetration rate for FiOS in areas where it is offered. In addition, nearly 80% if all FiOS customer take Internet, video and phone all as one package. Verizon plans to make the service available to 9 million homes by the end of 2007, and 18 million by the end of 2010.

In addition to the fast Internet service, Verizon also offers TV over the FiOS service is some areas. In NY State, Verizon has to apply to each town to get a franchise license to offer the service. I called my town Mayor last week to ask what the hold up was and was told I that a deal with Verizon for my town should hopefully be done within the next 30 days. I can't wait.

For me, TV is just as big as the Internet because for the first time, I see Verizon having the opportunity to be able to take the Internet and the TV and combine them into a real compelling experience. Last week, Verizon also announced that it plans to offer HD video on demand over the FiOS service. And doing a little bit of research about the cable box that Verizon uses and I found out that in some cases Verizon is using a Motorola set-top boxes, called the “QIP” series that allows broadband companies the ability to offer IPTV services. In addition, the Verizon DVR allows you to record in HD and add the multi-room functionality that allows you to watch recorded programs on multiple TVs in any room in your house.

There is also some interesting reading on CNET, who posted an article about a Q&A session that the CTO of Verizon did with a room full of reporters at the NXTComm telecom tradeshow two weeks ago. Verizon's CTO said their goal is "to eventually deliver 100 megabits per second to any device in the home." I believe them, as where I live, they are already halfway to that number.

I will be posting a lot more about Verizon's FiOS service over the coming months and will do a review of the TV service as soon as I can sign up for it. FiOS is the future and for some, the future is now. I have 20MB today, what can I do with it? Not much yet, as there is not a lot of content on the web taking advantage of this type of connection, but there will be soon as Verizon cuts content deals and starts looking at ways they can become a content distributor along with being a carrier.

FiOS is the real deal. It is the service that the industry has all been talking about wanting for years and it's finally a reality. Good service, fast, cheap and lots of support. Exactly what any product needs to have in order to get mass market adoption.

What Ever Happened To TiVo Being A Hub For Content?

In December of 2005, TiVo announced it had partnered with Rocketboom so that TiVo users could watch Rocketboom on their DVRs and TiVo emphasized how this would be the first of many content deals to come. The industry praised this as a big deal for content owners who's content would now be able to cross over to set-top-boxes and the integration of online content to TV's.

But since this announcement, TiVo has made very few content deals of any significance. As of now, from what I can tell, they have fourteen content partners via TiVoCast. Aside from the New York Times, all of the other content deals are from small web only properties. Yes, they have the whole Amazon Unbox deal, but when was the last time you even heard anything about that?

You'd think at a time when TiVo's CEO is saying that "hopefully" they will pull in more subscribers and grow their business based on TiVo's unique kinds of features that help differentiate its DVR from the others on the market that they would had a lot more content deals in place.

So why hasn't TiVo done more content deals? Has anyone approached TiVo about a content deal and can comment on what it takes to become a content partner? Is it too expensive to get your content on TiVo's platform? I'm interested to hear from others who may know as to why TiVo seems to have so few content deals in place.

Cablevision Loses Suit on Network DVRs: Movie Studios Still Don't Get It

Last week, a judge ruled against Cablevision in a suit filed by Hollywood studios and broadcasters who claimed that Cablevision's new network based digital video recording device would have broken copyright laws.

Last year, Cablevision announced plans to network digital video recorders which would have allowed cable customers to be able to record and playback shows through a regular cable box without the need to have a DVR cable box with a hard drive.

In the suit, Twentieth Century Fox, Paramount Pictures, CNN and Turner Broadcasting System claimed that Cablevision's service would amount to an additional re-broadcast of their programs which they have not given permission for. Cablevision argued that since the the customer was in control of the recording and playback of the programs, and not Cablevision, that the devices were compliant.

Once again, the movie studios refuse to let customers decide how and when they consume content. When are these content companies going to realize that if they don't give customers control, they won't grow their business? The major studios keep complaining about the decline of DVD sales, the decline of theater ticket sales and the problem of illegal movie downloads, yet their own greed is keeping them from growing their business since they refuse to listen to what consumers want. Content isn't king, the customer is king.

MSNBC.com Video Still Not Supported In Firefox Or Safari For Mac Users

Why can't MSNBC.com get it's video to work for Mac users with the Firefox or Safari browsers? Everyone says that using Flash solves the cross-platform issue but it doesn't when a site like MSNBC.com who is using Flash, still doesn't support Mac users. I am trying to watch the briefing on the pet food recall and had to leave the MSNBC.com site to go watch it with CNN's pipeline service. I like MSNBC.com for getting my news each day but it's dumb that they make Mac users leave their site and force them to go to a competitors news site to get video.

There is no excuse for MSNBC.com not to be able to support Mac users when the other news sites out there have been supporting them for years. Wake up MSNBC! You are losing eyeballs like mine when I can't get the news I want from your site. Do I really need to tell you how people are getting news on the web today?

Update: I forgot to mention. In addition to the above, MSNBC makes you sit through a video advertisement BEFORE they tell you that you can't see the video you are after. So while they know the browser is not supported, they don't tell you that till after you have watched a video ad, which of course seems to work just fine in the browser.

USAToday Relaunches Website, Doesn't Feature Video

In the past day or so, USAToday.com relaunched its website with a new layout, new editorial features and new content. But the one piece of content they didn't feature is video. How can this be? Am I the only one who now can't find video anywhere on their website? With all that is going on with news organizations saying how much print is dead an how their online properties are crucial to their survival, I find it hard to believe that someone as large as USA Today is not using video to tell their stories. Can anyone show me where on their website you can get video? I have to believe that I am either missing something and don't see a link somewhere or they have completely buried the video somewhere else on the site.

Why Does The NAB Show Have No Sessions About Online Video?

With all that is going on with the current broadcast industry and all of the online video initiatives that broadcasters have under way, I still can't figure out why for the second year in a row the NAB has nothing in the way of conference sessions talking to the online video market for broadcasters. Where are the sessions talking about the new emerging business models? Where are the sessions talking about the technology and work flow issues these broadcasters are having, let alone the reporting and metrics issues that come with this new online distribution business?

Why isn't the NAB at the forefront of wanting to educate its broadcasters in a public forum? The RTNDA@NAB conference has some sessions about online but primarily all about the radio and news industries. Nothing about video distribution channels, technology, or business models in the entertainment and broadcast industries.

Video Journalism on the Web: Where is it Going?

With all that is going on in the online video news space, I am pleased to announce that Martin Nisenholtz, Sr. VP of Digital Operations for The New York Times Company will be the keynote presenter on the first day of the Streaming Media East show.

Martin's keynote will be talking to how video factors into the historic transformation taking place at The New York Times, and what online video means for the future of journalism.

All keynote presentations are free to attend. Sign up for a free exhibit pass and your in.